Distilled Water
Distilled water is one of the purest forms of water on Earth, created through the ancient process of boiling and condensing—something humans have used for thousands of years to purify drinking water on ships and in early medicine. By removing minerals, metals, and microscopic impurities, distillation leaves behind nothing but clean H₂O. In HolyWipe, this ultra-pure base ensures the formula is gentle enough for all skin types, including babies and people with sensitivities. Its purity also helps every other ingredient mix evenly and stay stable, giving you a clean, consistent spray every single time.
Witch Hazel
Witch hazel is one of North America’s oldest natural skincare ingredients, used for centuries by Native American tribes such as the Cherokee and Iroquois. They brewed the twigs and bark of the witch hazel shrub to soothe skin, reduce inflammation, and treat irritation. When European settlers arrived, they adopted it so widely that by the 1800s, witch hazel was found in nearly every household medicine cabinet.
Modern witch hazel water is made by distilling the plant with purified water to extract its calming compounds. It’s scientifically known for its ability to reduce irritation, soothe redness, and leave skin feeling refreshed after wiping. HolyWipe uses alcohol-free witch hazel water—so you get all the benefits of this centuries-old botanical without any of the drying effects of alcohol-based toners.
Glycerin
Glycerin has been a superstar skincare ingredient since the 1800s, originally discovered as a byproduct of soap-making. Today we know far more about it: glycerin is a humectant, meaning it pulls moisture toward the skin and helps keep it hydrated. It's found naturally in plants, and even in the skin itself, making it one of the most universally gentle moisturizers available.
In HolyWipe, glycerin provides a smoother, more comfortable wipe by reducing friction and preventing dryness. It's the same ingredient trusted in countless dermatologist-approved moisturizers, baby lotions, and sensitive-skin products. Because it helps the toilet paper glide rather than scrape, it turns those final wipes into a far gentler experience.
Phenoxyethanol
Phenoxyethanol is a globally approved cosmetic preservative introduced in the mid-1900s as a safe alternative to harsher preservatives like parabens and formaldehyde releasers. It’s used in everything from baby wipes to moisturizers to medical creams because of its excellent ability to stop bacteria, mold, and yeast from growing inside water-based products.
Phenoxyethanol protects HolyWipe from contamination while keeping the formula stable, fresh, and safe from the first spray to the last. It’s one of the most trusted preservatives used by both modern cosmetic formulators and major skincare brands worldwide.
